ARMOR is proud to announce the founding of ARMOR Colombia, a fully owned subsidiary based in Medellin, dedicated to the slitting and marketing of our Thermal Transfer ribbons

Our unique international expansion strategy is to get closer to our customers’ markets, bringing the product quality of a true manufacturer with solutions to logistics or administrative hassles, like long transportation lead-times or importation taxes. It’s started on the American continent with ARMOR USA in the late 90’s, ARMOR Brasil in 2007 and was accelerated with ARMOR Mexico in 2014, ARMOR Canada last year and now ARMOR Colombia.
 
Created from the acquisition of LUX label, a highly reputed player in the country, ARMOR Colombia brings high expectations for growth, developing the domestic market and serving other ARMOR partners from the Andean region. Medellin is a duty free area, enabling partners to get their products without paying additional import duties.
 
At a time when ARMOR has only recently launched its product range marketed under the brand name inkanto, ARMOR Colombia will be able to offer these products to its local customers from Q3 2018.


Long live ARMOR Colombia!


ARMOR Colombia

Zona Franca Bg79 Bg80 Vrd Chachafruto Rionegro,
Rionegro
Antioquia
Colombia

Check how ARMOR can add value to your ribbon business.

ARMOR will showcase the most comprehensive range of Thermal Transfer solutions of the market and inkanto, a complete branded ribbon offering that comes with new services.

We will be happy to welcome you to our booth #86.  
Alejandro CUOMO, Raul WATANAVE, Sonia VARGAS and Olivier MOREAU will be on hand to listen to your needs.

April 24^th – 25^th 2018
EXPO GUADALAJARA
MEXICO
http://www.labelsummit.com/mexico/ 

ARMOR USA will be exhibiting at the 2018 Pack Expo East, at the Pennsylvania convention center from April 16^th – 18th

We will be happy to welcome you to our booth #503.

ARMOR will showcase the most comprehensive range of Thermal Transfer solutions of the market and inkanto, a complete branded ribbon offering that comes with new services.

Visit us to discuss how ARMOR can add value to your ribbon range: Sales Managers, Ames Gardner and Pete Miller in addition to our Technical Sales Manager, Scott Morgan, will be on hand to listen to your needs.

inkanto is reshaping ARMOR Thermal Transfer ribbon offering

In March 2018, after 2 years of preparing this strategic project with all ARMOR teams throughout the world, ARMOR has started shipping the first ribbons under the inkanto brand.

With inkanto, ARMOR wants to:

• Provide its partners with additional means to create loyalty with their own customers.
• Initiate a new dynamic on the TTR market.
• Reinforce the difference of ARMOR ribbons with a creative name, a dynamic image and a new range of services.

In a market perceived as a commodity one, ARMOR is bringing a new kind of support to its partners with inkanto helping them to build loyalty through innovative products, services and sales arguments.

inkanto ribbons and boxes look different

• The box of ribbons is designed to look modern and show the colourful inkanto graphic identity. When you look for your ribbon box in the warehouse, it is very easy to identify.
• The box and ribbon labels are simplified to give a clear readability of the most important data: ribbon grade name, dimensions, printer compatibilities, traceability data.
• The 3 inkanto ribbon families are easy to differentiate with their individual colour code: green for Wax, blue for Wax-resin and orange for Resin. It simplifies the identification of the ribbons and avoids having the incorrect ribbon in the printer.

A complete new ribbon offering that comes with new services

With inkanto, ARMOR has created services that have never been seen before on this market:

 

• Each inkanto ribbon is backed by a lifetime guarantee to protect the end-user against any manufacturing defect.
• Bad print quality is sometimes the result of ink or dust particles on the print-head, this is why each box of inkanto ribbons contains a cleaning wipe to encourage operators to take care of this crucial high-tech printer element.
• Each box of inkanto ribbons is delivered with a complete and unique Certificate of Conformity to provide all traceability and quality data to the end-users.

These new services are bringing additional values to the ribbon and simplifying some of the daily burden of end-users.

inkanto marketing tools

The inkanto sample offer is now available to ARMOR partners in a pack which can be tailored to the needs of each end-user. It can be ordered by individual product grade, by product family (wax, wax resin and resin) or the complete range.

Online tools like the customer extranet and public website were redesigned to enhance both the look and the user experience.


Finally, ARMOR developed inkanto Pack which comprises inkanto end-user sales arguments ready-to use by resellers.



inkanto has demanded a lot of creativity and dedication from all ARMOR teams but the offering is now available from all 9 manufacturing sites worldwide.


Discover more about inkanto here